![]() ![]() ![]() Just like the breweries’ search example above, showing up in Google Maps searches is critical, especially for businesses whose location is a huge factor in generating sales. If you’ve ever searched for restaurants in your city, then you’ve seen these, or in my case, breweries: It’s like listings in a phonebook (remember those?), but enhanced with more information: hours, website, address, phone number, photos, services, reviews, smells, you name it. By using GMB, you’re able to confirm that your business’s basic yet vital information is accurate in both Google Maps and search. You are able to claim and verify your listing, provide updates, and edit the information that Google is provided. Well to start, listing on Google My Business is…wait for it…completely free! (I knew that was going to be your first question.) It’s a free, super easy tool that helps you manage your business’s information as it appears on the almighty Google. What Even is a Google My Business (GMB) Listing? If you’ve been neglecting your GMB listing, then I’ve got news for you. Sure, when we talk search engines we talk about SEO, we talk about SEM, but where’s the love for Google My Business? Because honestly, it deserves your love and attention, or at least, just your attention. Is Google My Business (GMB) overlooked? Is it underutilized? Hell, is GMB under-appreciated?! It just might be, which is why I’m here to tell you all about it. ![]()
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