![]() ![]() The meme spread across social media over the course of November, becoming popularized on numerous platforms. The post gained over 126,000 likes and 12,200 retweets in two weeks. On November 7th, 2021, Twitter user posted three images to Twitter: an image of Toni Collette from Hereditary looking shocked, followed by the image of cartoon RuPaul saying "hit the slay button!" and finally the same image of Collette yassified with heavy makeup photoshopped onto her to make her look unrecognizable (shown below, left). This is the earliest known use of the meme. ![]() On October 27th, Twitter user posted an image of cartoon RuPaul saying "hit the slay button!" under the caption, "me whenever anything remotely positive happens," garnering roughly 40 likes in two years (shown below). The game features a cartoon version of various drag queens, as well as the show's host RuPaul, who guides players through the game. On October 4th, 2021, the mobile game RuPaul's Drag Race Superstar was released. It is also used similarly to the yassification meme, where "hitting the slay button" is used as a euphemism for undergoing a glow up. It also inspired photoshops where people replace the RuPaul cartoon or paste the "slay button" speech bubble onto other images to change the context. Hit The Slay Button refers to an image of a cartoon RuPaul from the 2021 mobile game RuPaul's Drag Race Superstar saying "hit the slay button." The image became an exploitable in memes including image macros in November of that year, many jokingly interpreting the word "slay" literally to mean "kill" rather than as a term of endearment as intended. Rupaul, mobile, rupaul drag race, drag race meme, rupaul meme, dank memes, yassification, slay mama, slay meme, rupaul's drag race superstar, ios, android, exploitables, image macros, catchphrases, photoshops About RuPaul's Drag Race Superstar (Mobile Game) Catchphrase, Exploitable, Image Macro, Photoshop ![]()
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